Super Bird Creations
Enrichment toys for companion parrots, manufactured in Colorado by a company founded in 1992.
🇺🇸 Made in USA
Our assessment
Company details
Where Super Bird Creations products are made
The distributor page reads “As a manufacturer, we are committed to providing our wholesale distributors with responsive and quality service,” and adds “We have over 30 years of experience manufacturing high quality, safe products.” The safety page adds that the company has been manufacturing toys for companion birds since 1992.
Over forty employees based in Colorado, and over four hundred thousand toys a year. Those are the kind of numbers a company only prints when the operation behind them is real, and they are what makes the Colorado claim more than a state of mind.
A read across eight category pages and individual listings on the company own store turned up no origin badge and, equally, no mention of importing, China or any other overseas source. The absence cuts in the company favour here because the manufacturing statement is made explicitly elsewhere.
The Federal Trade Commission reserves an unqualified Made in USA claim for goods that are all or virtually all of domestic origin. Super Bird Creations states that it manufactures in Colorado but does not publish the origin of individual components such as wood, leather, acrylic and hardware, and does not put an origin badge on individual products. Buyers who need per-item detail should ask the company.
The story
Super Bird Creations was founded in 1992 by Deb White, out of a lifelong love of pet birds and a straightforward goal: safe, fun and stimulating toys for companion parrots. More than thirty years later the company describes itself as one of the largest and most respected bird toy manufacturers in the United States, shipping over four hundred thousand toys a year to distributors worldwide.
The design idea Super Bird Creations works from is that captive birds still carry hardwired instincts to chew, forage and preen, and that a good toy gives those instincts somewhere to go. The company calls its products playthings with a purpose and builds them around varied colours, textures, shapes and moveable parts, across small through extra large sizes, plus foot toys, foraging puzzles, swings, bungees and perches.
Safety is where the company is most detailed. Super Bird Creations publishes a guide covering fasteners, how its leather is tanned and what dyes go on the wood, which matters a great deal to parrot owners and almost not at all to anyone else. It also sponsors two educational sites, AvianEnrichment.com with more than a hundred articles, and ParrotFunZone.com for younger readers.
Why they matter
Pet toys are about as import-dominated a category as exists, and bird toys in particular are usually a race to the cheapest possible assembly. Super Bird Creations has been making them in Colorado since 1992 with a workforce of more than forty people, which is a genuinely unusual thing to still be doing.
The company also publishes the details that matter for this product. A bird toy is something a parrot chews, so the tanning agents, the dyes and the fasteners are not trivia, they are the product. Super Bird Creations writes about them at length. Origin disclosure and safety disclosure tend to come from the same instinct.
One correction worth recording: the domain held in our own files, superbirdcreations.com, does not resolve. The live company site is superbirdtoys.com, with a company-owned retail store at superbirdtoystore.com. Anyone contacting this manufacturer should use the working domain.
Shop Super Bird Creations products
The Buy American Campaign store stocks fourteen Super Bird Creations toys across the company main families: Foraging Bottoms Up and PVC foragers, Balsa Munch and Balsa Stack chewers, Fatty Bagels and Bagel Cascade, Cotton Rope Bungee, Olympic Rings, Wind Chimes, a Wicker Foraging Basket, Paper Party and a Mini Flying Trapeze.
Shop all Super Bird Creations products →Visit Super Bird Creations website →
Super Bird Creations questions
Where are Super Bird Creations toys made?
In Colorado. The company states that it ships over four hundred thousand toys a year, made possible by a dedicated workforce of over forty employees based in Colorado, and that it has been manufacturing toys for companion birds since 1992.
Is Super Bird Creations toy material safe for parrots to chew?
The company publishes a detailed safety guide covering fasteners, the tanning used on its leather and the dyes used on its wood. That level of disclosure is one of the reasons Super Bird Creations is widely stocked by avian specialists.
Who founded Super Bird Creations?
Deb White, in 1992, inspired by a lifelong love of pet birds. The company About page states the founding year and the founder name, and describes the goal as safe, fun and stimulating toys for companion parrots.
What is the correct website for Super Bird Creations?
superbirdtoys.com. The domain superbirdcreations.com does not resolve. The company also runs a retail store at superbirdtoystore.com and two educational sites, AvianEnrichment.com and ParrotFunZone.com.