Shooter’s Choice
Bore solvents, lubricants and CLP marked Made in the USA — from Lyons Falls, New York.
🏭 American Manufacturing
Our assessment
Company details
Where Shooter’s Choice products are made
“Clean, Lubricate and Protect your firearms with this advanced formula. Temperature range -49°F – 500°F. MADE IN THE USA” — on FP-10 Elite CLP, and repeated on MC-7 Bore Cleaner, Quick Scrub III, the copper and lead removers, the foaming bore cleaner, Rust Prevent and the synthetic grease.
“The 10″x14″ cloth is made in the USA and comes in a resealable pouch” on the silicone gun cloth, with the same marking on the FP-10 wipes, presaturated patches, cotton swabs and nylon AP brushes. Two distinct families, verified separately.
“Made with USA & Imported Items” appears on the cleaning kits, and “Packaged in the USA with imported components” on a bore brush. A brand that prints the mixed-origin label on its own boxes is one whose US markings can be taken at face value.
The Federal Trade Commission reserves an unqualified Made in USA claim for goods that are all or virtually all of domestic origin, and it treats “assembled in” and mixed-origin claims as distinct and narrower. Shooter’s Choice draws exactly those distinctions itself, product by product. Because a substantial part of the catalogue is imported or unstated, this profile carries the American Manufacturing label and names which lines the US claim covers.
The story
Shooter’s Choice is a firearm-maintenance brand best known for its bore solvents — MC-7, the copper remover, and the FP-10 lubricant that many shooters know by name rather than by brand. Its own about page says the company has set the standard for over forty years; it gives no founding year, so this profile does not print one.
The business operates from Lyons Falls, a small village in Lewis County, New York, and is a brand of Otis Technology, which runs from the same address. Otis is itself a well-established American firearm-cleaning manufacturer, so the ownership here is a domestic one rather than a distant holding company.
The catalogue divides cleanly in two. The chemicals and consumables are American; the hardware — brushes, jags, mops — largely is not, and the multi-piece kits that combine them are labelled as the mixture they are.
Why they matter
Firearm cleaning products are a category where origin claims are used heavily as marketing and disclosed unevenly. A kit assembled from imported brushes and domestic solvent can be sold as either, depending on how much the seller wants to say.
What makes this company worth recording is that it says the awkward part out loud on the product itself. “Made with USA & Imported Items” is not a phrase a marketing department volunteers; it is a phrase a compliance-minded manufacturer prints because it is accurate.
For a buyer, that per-product disclosure is worth more than a blanket claim would be. It means the twenty-eight products that do say Made in the USA can be relied on, precisely because the company was willing to say when they are not.
Shop Shooter’s Choice products
MC-7 bore cleaner, FP-10 Elite CLP and lubricant, Quick Scrub III, the copper and lead removers, synthetic grease, and the US-made cleaning cloths, wipes and patches.
Shop all Shooter’s Choice products →Visit Shooter’s Choice website →
Shooter’s Choice questions
Are Shooter’s Choice products made in the USA?
The chemicals are — solvents, bore cleaners, lubricants, CLP and greases are marked Made in the USA, along with consumable accessories such as the silicone cloth and presaturated patches. The multi-piece cleaning kits are labelled “USA & Imported Items” by the company itself, and bore brushes and jags are imported or unstated.
Where is the company located?
Lyons Falls, New York — 6987 Laura Street, in Lewis County. That is also the address of its parent, Otis Technology.
Who owns Shooter’s Choice?
Otis Technology, an American firearm-cleaning manufacturer operating from the same Lyons Falls address. The company’s own privacy policy lists both sites together.
When was Shooter’s Choice founded?
The company publishes no founding year, saying only that it has set the standard “for over 40 years.” This profile does not convert that into a date.